Privacy Policy

Last Updated: 7-27-26

Southlight respects your privacy and is committed to protecting the personal informationyou provide when using our website and referral platform southlight.co.This Privacy Policy explains how we collect, use, disclose, and protect your informationwhen you visit or interact with our Website.

1. Information We Collect
a. Personal Information You Provide
When you submit information through our Website, we may collect:
  • Name
  • Email Address
  • Phone Number
  • Property location or county
  • General real estate needs or preferences
You are not required to provide personal information to browse the Website, but certainfeatures may require it.
b. Automatically Collected Information
When you visit our Website, we may automatically collect:
  • IP address
  • Browser type
  • Device information
  • Pages visited and time spent on the site
  • Referring URLs
This information may be collected using cookies, analytics tools, or similar technologies.
2. How We Use Your Information
We use the information we collect to:
  • Connect you with a licensed Florida real estate agent
  • Respond to inquiries and requests
  • Improve website functionality and user experience
  • Monitor and analyze website usage
  • Maintain the security and integrity of our Website
  • Comply with legal or regulatory obligations
We do not charge consumers for using our referral service.
3. Sharing of Information
a. With Licensed Real Estate Professionals
We may share your name, contact information, property information, and real estate needs or preferences with independently licensed Florida real estate brokers or sales associates solely for the purpose of fulfilling a referral or introduction that you requested.
SMS consent and opt-in information are not sold, rented, shared, transferred, or disclosed to realestate professionals, third parties, or affiliates for marketing or promotional purposes.
b. Service Providers
We may use third-party service providers to assist with website hosting, analytics, CRM or lead management, email, SMS, and other communication services.
These service providers may process personal information only as necessary to perform services on our behalf and may not use that information for their own marketing or promotional purposes.
SMS consent and opt-in information are not sold, rented, shared, transferred, or disclosed to third parties or affiliates for marketing or promotional purposes.
c. Legal Requirements
We may disclose information if required by law, court order, or governmental regulation.
d. SMS Consent and Opt-In Information
SMS consent and opt-in information are not sold, rented, shared, transferred, or disclosed to third parties or affiliates for marketing or promotional purposes. We may share other personal information with licensed real estate professionals as necessary to fulfill a consumer-requested referral, and with service providers acting solely on our behalf to operate the Website and communications systems. These service providers do not receive SMS consent for their own marketing purposes.
4. What We Do Not Do
  • We do not sell your personal information.
  • We do not collect payment information from consumers.
  • We do not provide legal, financial, or tax advice.
  • We do not represent consumers in real estate transactions unless expressly agreedin writing.
These providers are permitted to use your information only to perform services on ourbehalf.
5. Cookies and Tracking Technologies
Our Website may use cookies or similar technologies to enhance user experience, trackaggregate site usage, and improve performance and marketing effectiveness.You may disable cookies through your browser settings, though some features may notfunction properly.
6. Data Security
We take reasonable administrative, technical, and physical measures to protect yourpersonal information from unauthorized access, disclosure, or misuse. However, nomethod of transmission over the internet is completely secure.
7. Your Choices
You may request access to, correction of, or deletion of your personal information,subject to legal or business requirements. You may also opt out of non-essentialcommunications.
8. Third-Party Links
Our Website may contain links to third-party websites. We are not responsible for theprivacy practices or content of those sites.
9. Children’s Privacy
Our Website is not intended for individuals under the age of 18, and we do not knowinglycollect personal information from children.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on thispage with an updated “Last Updated” date.
11. Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us:
Southlight
Email: info@southlight.co
Phone: 954-546-1657
Or visit our contact page.

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